Our Team

We are laser-focused.

Providing exceptional service for your data center and infrastructure needs.

atNorth comprises a team of innovative, passionate data center and infrastructure professionals singularly focused on delivering more compute for our customers. With a dedicated engineering team, our support services extend to being able to provide 247365 support to keep your critical infrastructure running at all times. We take pride in developing cost-effective, sustainable data center solutions that enable you to be more effective with your operations. 

Combining multiple decades of IT experience, our Leadership and Commercial Teams provide the strategic steer to ensure that we stay true to our values, and continue to offer intelligent and sustainable data center and infrastructure solutions — at pace. 

The atNorth Leadership Team

E. Magnús Kristinsson
Chief Executive Officer

Magnús joined atNorth in 2018. Prior to joining atNorth, Magnús was the Managing Director at Advania for almost 8 years, and the Chairman of the board at Iceland Datacenter. His goal is to create a decarbonizing platform for high density IT workloads by operating data centers throughout the Nordics and Europe. He is a business development professional with a master’s in Industrial Engineering and a degree in Mechanical Engineering.

Eva Sóley Guðbjörnsdóttir
Chief Financial Officer & Deputy CEO

Eva joined atNorth in 2021 with a wealth of valuable senior management experience crafted both in the banking industry as well as vast experience as a board member at establishments such as Landsbankinn, Skeljungur (Shell) and Advania in Iceland. 

Previously the CFO of Icelandair, CFO/COO of Advania, Eva brings business strategy, corporate management skills and personal values which strongly align with atNorth’s

Benedikt Gröndal
Chief Operations Officer

Benedikt founded Thor DC, which became Advania DC and then atNorth. He has been with atNorth since it was founded in 2009. With a technical background as a system engineer, combined with system design and consultancy, Benedikt ensures atNorth is constantly building its services on renewable energy, produced in a sustainable way.

Gísli Kr.
Chief Sales Officer

Gísli joined atNorth as CCO in 2017 before moving to CSO in 2023. A sales and marketing expert he has been a leading face’ of atNorth. An advocate and renewable energy pioneer, he is passionate about DCs, HPC, AI and Blockchain. Having previously run his own strategy and management consultancy he has huge experience in business growth.

Stephen Donovan
Chief Development Officer

Stephen joined atNorth in 2022 to drive the company’s strategic expansion of new DCs across the Nordics and the rest of Europe. A Chartered Engineer with a background in the construction industry, he has 15+ years’ experience specifically in DCs and brings technical expertise plus hands-on experience in designing, developing and launching data centers for organizations including NTT GDC, E‑shelter and Interxion to name a few.

Fredrik Jansson
Chief Strategy & Marketing Officer

Fredrik joined atNorth executive team in 2023, with nearly 20 years of experience in IT Services and DCs including several executive positions at DigiPlex, STACK and Tata Consultancy Services (TCS). A winner of over 50 awards for excellence, he is passionate about strategy and transformation initiatives that underpin continued rapid growth. Fredrik is widely quoted in both Nordic and International media on topics ranging from digitalization and sustainability and the data centers role in society to brand building and company transformation in a fast paced global environment.

The Board

Gestur G. Gestsson
Chairman of Board

Peter Gross
Board Member

Christopher Delbrück
Board Member

Mats Hultin
Board Member

Anders Svensson
Board Member

Esther Peiner
Board Member

Ismail Afara
Board Member

The Commercial Team

Ægir Rafn Magnússon
Business Development Director

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Stefan Jofors-aTribe
Director of Sales – Global Accounts

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Staffan Hansson
Sales Expert – HPC & AI

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Guy D’Hauwers
Sales Director – HPC & AI

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Duke Aschan
Sales Director

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Bylgja Pálsdóttir
Marketing Manager

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Sabrina Chambonnière
Senior Digital Marketing Manager

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Michael Endres
Sales Director – DACH

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Fredrik Thörnesjö
Senior Account Manager

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David Sandars
Sales Director – UK

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Pekka Järveläinen
Sales Director – Finland

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In January 2022, atNorth was aquired by Partners Group, the global private markets firm. Their vision is for atNorth to become a leading pan-Nordic data center provider. The demand for high-density hosting is set to double over the next few years and both companies see an opportunity for atNorth to grow alongside the market, offering sustainable and cost-efficient data center solutions.

atNorth is perfectly positioned to gain market share with their high-performing and power-efficient data centers in combination with a genuine sustainability approach in the fast-growing market of high-density data, driven by AI and such technologies.” says Esther Peiner, Managing Director, Private Infrastructure Europe, at Partners Group. atNorth joins a prestigious portfolio of companies including Breitling, Foncia, KinderCare Education, Techem and more.


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